Nepal Tourism Board seeks content creators for national campaign

The Nepal Tourism Board (NTB) has initiated a recruitment drive for travel content creators, videographers, and photographers to bolster the nation's global tourism promotion. This campaign aims to move beyond traditional marketing by leveraging digital storytelling to showcase Nepal’s diverse landscapes, cultural heritage, and lesser-known destinations. The board intends to collaborate with over 200 creators to produce high-quality visual content, specifically targeting younger demographics and international markets through social media platforms.

Culture, Tourism and Civil Aviation Minister Khadga Raj Paudel ‘Ganesh’ has championed the project, framing it as a strategy to modernize tourism promotion while fostering entrepreneurship and job opportunities for youth. Supported by budgetary allocations for the 2083/84 fiscal year, the initiative seeks to integrate digital production into the country's broader tourism strategy. Interested professionals must submit their applications, including portfolios and contact details, by November 5, 2026, to be considered for the selection process.